KALDEWEI, Ahlen, June 2022 – KALDEWEI is presenting a whole quartet of productions at this year’s Fuorisalone from 7 to 12 June in Milan. The bathscape installation by Cristina Celestino is the highlight in cooperation with VOGUE in the vibrant Brera district. This is followed directly by the presentation in cooperation with ELLE Decor Italia: At the “Design Forever” exhibition in the Palazzo Bovara, the premium bathroom manufacturer is presenting the free-standing OYO DUO bathtub designed by Stefan Diez. KALDEWEI is also working together with the furniture brand Paola Zani on the ALCOVA platform and is presenting an exclusive selection of products as the fourth setting in the H2Otto showroom, Via Molino delle Armi.
The collaboration between Cristina Celestino and KALDEWEI is already considered one of the highlights of this year’s special edition of the furniture fair. The title “Bathscape” plays on the English verb “escape”. This is how Cristina Celestino’s work in the vibrant Brera district (Via Maroncelli 2) becomes a kind of aesthetic escape for the beholder into the dazzling splendour of modern bathroom culture.
KALDEWEI is celebrating a no less spectacular appearance in cooperation with ELLE Decor Italia. In the historic building of the Palazzo Bovara, the premium bathroom manufacturer is presenting the free-standing OYO DUO bathtub designed by Stefan Diez at the new “Design Forever” exhibition. Diez was inspired by Japanese porcelain art for the design. The concept of the exhibition brings the beauty of past icons and the avant-garde of the design scene together in dialogue and is dedicated to the importance of timeless creativity. In addition, the format will also be translated into the digital world.
In addition: as part of the ALCOVA 2022 exhibition CAMERA DI FATTO, KALDEWEI is part of the special installation CAMERA DI FATTO by Maddalena Casadei, designed for the Italian furniture brand Paola Zani. The installation is a reflection of the hotel room and its history, and represents an attempt to make this space more free and fluid. In this conceptual space, KALDEWEI is present with one of its most iconic designs, the Classic Duo Oval free-standing bath. As a platform for designers, companies and institutions, the ALCOVA exhibition once again focuses on the future of living and design this year. The exhibition at Casa Deele Suore in Via Saint Bon 3 can be seen from 5 June and runs until 12 June.
Last but not least, KALDEWEI is appearing at this year’s Milan furniture fair for the first time as an official partner of the H2Otto showroom in Via Molino delle Armi. The space is open to trade visitors as well as end consumers and invites you to a haptic experience. In the showroom presentation, KALDEWEI is presenting an exclusive selection of shower surfaces, bathtubs and washbasins made from recyclable steel enamel. One area will be dedicated to KALDEWEI’s latest product developments made from CO2-reduced Bluemint® Steel.
Source: Franz KALDEWEI GmbH & Co. KG. Copy requested.
The “Bathscape” installation by Cristina Celestino and KALDEWEI will be presented in the Via Maroncelli 2 in the Brera district.
The map provides an overview of KALDEWEI’s exhibition locations during the Fuorisalone 2022.